AP Radio AP Radio News:

May 17, 10:57 PM EDT

LaVar Ball ups shoe deal asking price to $3 billion

AP Photo
AP Photo/Mark J. Terrill

Basketball News
Monster mash: LeBron James undaunted by beastly Warriors

Underdog Cavs insist they have plenty of bite for Finals

Draymond Green not bored by another Cavs-Dubs Finals matchup

No surprise: It's Cavs-Warriors in the NBA Finals, again

Cavs-Warriors Part III joins past championship trilogies

Celtics star Isaiah Thomas unsure if he'll need hip surgery

Now Warriors All-Star, Durant was once their 2nd choice

James passes Jordan, Cavs back in Finals with 135-102 win

Warriors coach Steve Kerr not yet ready to return to bench

LeBron: Jordan chase is about motivation, not greatness

Oden's Ready for Rookie Season
NBA's anti-gambling report(PDF)

LaVar Ball has upped the ante.

The outspoken father of former UCLA star Lonzo Ball said Wednesday on Fox Sport 1's "The Herd with Colin Cowherd" that it will now cost a shoe company $3 billion to make a deal with his Big Baller Brand.

"If they want to talk to me now, it just went up to $3 billion. Triple Bs - billion, billion, billion," LaVar said.

He also repeated that he wants Lonzo to play only for the Los Angeles Lakers, the hometown team that got the No. 2 pick Tuesday night in the NBA draft lottery.

"Now that Lonzo's headed to Los Angeles, what they should have done is give me a billion dollars and let me be on my way," LaVar said.

LaVar said he has sold 400 to 500 pairs of the $495 ZO2 shoes, and has no need to market his products to women.


More AP NBA: https://apnews.com/tag/NBAbasketball

© 2017 The Associated Press. All rights reserved. This material may not be published, broadcast, rewritten or redistributed. Learn more about our Privacy Policy and Terms of Use.