Latest Adidas AG News
Brazil extends Nike kit deal to 2038 and it's worth $100 million per year, AP source says
SAO PAULO (AP) — Brazil soccer extended its kit deal with Nike by 12 years to 2038 on Friday. A person familiar with the agreement told The Associated Press it was worth $100 million per year, plus royalties on the sale of national team shirts which were not included in previous...
FIFA signs Budweiser brewer AB InBev to separate sponsor deal for 2025 Club World Cup in the US
ZURICH (AP) — FIFA signed its longtime sponsor AB InBev to a Club World Cup deal on Monday that will promote the Budweiser and Michelob Ultra brands at the tournament in the United States next year. The value of the latest Budweiser deal, which includes player-of-the-match awards,...
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