Latest Adidas AG News

Wild prints, trendy wear are making the Masters the center of the golf fashion universe

Apr. 12, 2024 17:46 PM EDT

AUGUSTA, Ga. (AP) — At a place where green jackets never go out of style, the sometimes-wild, often-trendy and always-interesting fashion sense of those playing Augusta National has become a viral subplot to the competition at the Masters this week. At the forefront may have been...

Nike deal ends German soccer's long-standing relationship with Adidas

Mar. 21, 2024 19:11 PM EDT

BERLIN (AP) — German soccer and Adidas are breaking up. American sportswear giant Nike will supply all of Germany’s national teams with its apparel and equipment from 2027, the German soccer federation (DFB) surprisingly announced Thursday. The new deal extends to...

FIFA gives president Infantino 33% raise in pay deal worth $4.6 million in Women's World Cup year

Mar. 16, 2024 08:16 AM EDT

GENEVA (AP) — FIFA raised president Gianni Infantino's base salary 33% last year to lift his total pay package to more than 4.13 million Swiss francs ($4.67 million), soccer’s governing body said in its financial report. Infantino was re-elected unopposed in 2023 to extend his...

Yeezy shoe sales lead Adidas to plan to donate $150 million to anti-hate groups

Mar. 13, 2024 21:41 PM EDT

LONDON (AP) — Adidas said Wednesday that it's donated or is planning to give away more than $150 million to groups fighting antisemitism and other forms of hate from the sales of Yeezy shoes last year after it severed ties with Ye, the rapper formerly known as Kanye West. The...

UConn's Aaliyah Edwards signs NIL deal in Canada, but can't talk about it in the US

Feb. 27, 2024 17:39 PM EST

STORRS, Conn. (AP) — UConn forward Aaliyah Edwards signed a big name, image and likeness contract this week with adidas Canada, but wasn't allowed to speak with reporters in Connecticut about it on Tuesday, for fear that promoting the deal might jeopardize her student visa. Under...

Adidas sells another batch of Yeezy sneakers left over from breakup with Ye

Feb. 26, 2024 14:00 PM EST

FRANKFURT, Germany (AP) — Shoe and sports clothing maker Adidas said Monday it had started a third sale of the Yeezy sneakers it was left with after severing ties with Ye, the rapper formerly known as Kanye West. The company has accompanied the sales with donations to groups...