Latest Sports marketing News

Milwaukee Brewers bringing back ball-in-glove logo in 2020

Nov. 19, 2019 4:58 PM EST

MILWAUKEE (AP) — The Brewers are bringing back the team’s iconic ball-in-glove logo next year. Milwaukee unveiled its new uniform designs and logo on Monday night at Miller Park. Starting in 2020, players will wear a modernized version of the ball-in-glove image first introduced in 1978 and worn...

Mariners promote 3 to fill out coaching staff

Nov. 7, 2019 3:28 PM EST

SEATTLE (AP) — The Seattle Mariners have made a trio of promotions to fill out the major league coaching staff for next season. Manager Scott Servais announced Thursday that Pete Woodworth would be the new pitching coach, Carson Vitale will be the field coordinator and Jarret DeHart will be the assistant...

Essay: What is America's game? 3 sports, 3 American eras

Oct. 25, 2019 3:37 AM EDT

What is America's game? Is it the quirky and cerebral sport that, in its highest form, is unfolding this week in the World Series between the Houston Astros and the Washington Nationals? Baseball is, after all, still called the national pastime. Is it the gladiatorial battle that unfolds on any given Sunday (and...

Clemson's dominance provides lift for struggling ACC

Oct. 16, 2019 12:44 PM EDT

CLEMSON, S.C. (AP) — Clemson is once again sitting atop the Atlantic Coast Conference — and the third-ranked Tigers are putting the struggling league on their back and bringing the ACC along for the championship ride. The ACC hasn't had much to hang its hat on this football season with Clemson the...

Rags to riches: MLB to open NYC retail store at new offices

Oct. 14, 2019 3:22 PM EDT

NEW YORK (AP) — Major League Baseball's new office will have a rags-to-riches component. The commissioner's office said Monday it will open its first permanent retail location in the U.S., the MLB Flagship Store, next summer. MLB is moving its offices in January to the west side of midtown Manhattan, near...

ESPN reports Angels PR employee supplied Skaggs with opioids

Oct. 12, 2019 6:46 PM EDT

ANAHEIM, Calif. (AP) — The Los Angeles Angels say they don't know whether a longtime public relations official had been providing drugs to late pitcher Tyler Skaggs, as detailed in a report Saturday on ESPN's "Outside the Lines." Eric Kay, a 24-year employee of the Angels' PR department, told the Drug...

The Lakers-Nets series in China ends _ quietly, again

Oct. 12, 2019 10:34 AM EDT

The Los Angeles Lakers and Brooklyn Nets are heading home from China, their roles as unwitting participants in a geopolitical drama that neither team had any role in starting or escalating now over. The Nets beat the Lakers 91-77 in Shenzhen, China on Saturday, capping a two-game preseason series in China that...

Kansas coach Self bristles at idea of 'trolling' NCAA

Oct. 9, 2019 8:10 PM EDT

LAWRENCE, Kan. (AP) — Kansas coach Bill Self bristled at the suggestion Wednesday that he was sending a message to the NCAA following its investigation into his basketball program when he donned an Adidas jersey and golden chain for a recent promotional video. The Jayhawks received a notice of allegations...

Amid rift with China, will the NBA be forced to apologize?

Oct. 9, 2019 4:27 PM EDT

When major corporations have done something to anger Chinese authorities in recent years, the playbook has called for one thing: an apology. Marriott issued one. So did Delta. Mercedes-Benz, too. The NBA, embroiled in a rift caused by a tweet expressing support for pro-democracy demonstrators in Hong Kong, has...

Rockets' general manager's Hong Kong comments anger China

Oct. 7, 2019 2:15 AM EDT

BEIJING (AP) — Houston Rockets general manager Daryl Morey tried Sunday to defuse the rapidly growing fallout over his deleted tweet that showed support for Hong Kong anti-government protesters, saying he did not intend to offend any of the team's Chinese fans or sponsors. A short time after Morey posted...