Latest Online advertising and marketing industry News

FILE - In this Sept. 24, 2019, file photo people walk by a Google sign on the campus in Mountain View, Calif. USA., The  coalition of technology and publishing companies, Marketers for an Open Web said Monday Nov. 23, 2020, they have asked  U.K. competition watchdog  to investigate Google's plans to revamp its ad data system, saying the changes would cement the U.S. tech giant's online dominance. (AP Photo/Jeff Chiu, File)

UK to launch new watchdog next year to police tech giants

Nov. 27, 2020 5:35 AM EST

LONDON (AP) — Britain plans to create a new watchdog to police big tech companies including Google and Facebook to counter their market dominance and prevent them from exploiting consumers and small businesses. The U.K. government said Friday that it's setting up a “Digital Markets Unit" next year...

FILE - In this Sept. 24, 2019, file photo people walk by a Google sign on the campus in Mountain View, Calif. USA., The  coalition of technology and publishing companies, Marketers for an Open Web said Monday Nov. 23, 2020, they have asked  U.K. competition watchdog  to investigate Google's plans to revamp its ad data system, saying the changes would cement the U.S. tech giant's online dominance. (AP Photo/Jeff Chiu, File)

Google faces UK scrutiny over new advertising data revamp

Nov. 23, 2020 12:11 PM EST

LONDON (AP) — Google faces fresh regulatory scrutiny in Britain over plans to revamp its ad data system, after an industry lobbying group complained to the competition watchdog that the changes would cement the U.S. tech giant's online dominance. Marketers for an Open Web, a coalition of technology and...

European Executive Vice-President Margrethe Vestager wears a protective face mask after addressing a press conference regarding an antitrust case with Amazon at EU headquarters in Brussels, Tuesday, Nov. 10, 2020. (Olivier Hoslet, Pool via AP)

EU move vs Amazon is latest in string of tech crackdowns

Nov. 10, 2020 12:23 PM EST

LONDON (AP) — The European Union's move to charge Amazon over alleged antitrust behavior is the bloc's latest crackdown on U.S. tech giants. Here's a look at enforcement actions taken by the EU's competition commissioner, Margrethe Vestager, in recent years. ___ AMAZON November 2020: The EU Commission...

FILE - This July 19, 2016 file photo shows the Google logo at the company's headquarters in Mountain View, Calif. Italian regulators opened an investigation Wednesday, Oct. 28, 2020 into Google over alleged abuse of its dominant role in the country's online ad market, adding to the global scrutiny that the Silicon Valley company is facing. (AP Photo/Marcio Jose Sanchez, File)

Italian regulator investigates Google over digital ads

Oct. 28, 2020 12:31 PM EDT

ROME (AP) — Italian regulators opened an investigation Wednesday into Google over alleged abuse of its dominant role in the country's online ad market, adding to the global scrutiny that the Silicon Valley company is facing. The Italian Competition Authority said it suspects the U.S. tech giant of using...

FILE - This Thursday, Jan. 3, 2013, file photo shows Google's headquarters in Mountain View, Calif.  As the Trump administration moves toward antitrust action against search giant Google, it’s campaigning to enlist support from sympathetic state attorneys general across the country. And President Donald Trump is pushing his campaign against Big Tech on Wednesday, Sept. 23, 2020, touting curbs on legal protections for social media platforms he denounces as biased against conservative views.(AP Photo/Marcio Jose Sanchez, File)

If Google's a monopoly, who is harmed by its market power?

Oct. 21, 2020 3:55 PM EDT

Google has long defended itself against charges of monopoly by stressing that its products are free and that no one has to use them. And it's avoided tough government scrutiny for years based in part on the idea that people searching the internet are not Google’s true customers. We’re its product....

FILE - In this Monday, Nov. 5, 2018 file photo, a woman walks past the logo for Google at the China International Import Expo in Shanghai. By U.S. standards, the Justice Department's move to sue Google this week for abusing its dominance in online search and advertising was a bold move. But it treads on ground already broken years before by EU officials in Brussels. (AP Photo/Ng Han Guan, File)

After years grappling with Google, Europe has tips for US

Oct. 21, 2020 11:39 AM EDT

LONDON (AP) — The U.S. antitrust crackdown on Google might seem like deja vu for European Union regulators. By U.S. standards, the Justice Department's move to sue Google this week for abusing its dominance in online search and advertising was a bold move. But it treads on ground already broken years...

FILE - In this April 17, 2007 file photo, exhibitors work on laptop computers in front of an illuminated sign of the Google logo at the industrial fair Hannover Messe in Hanover, Germany. The Justice Department’s lawsuit against Google alleging antitrust violations marks the government’s most significant attempt to protect competition since its groundbreaking case against Microsoft more than 20 years ago. (AP Photo/Jens Meyer, File)

5 takeaways from the government's lawsuit against Google

Oct. 21, 2020 12:29 AM EDT

WASHINGTON (AP) — The Justice Department's lawsuit against Google alleging antitrust violations marks the government’s most significant attempt to protect competition since its groundbreaking case against Microsoft more than 20 years ago. The lawsuit claims Google has abused its dominance in online...

FILE - In this April 17, 2007 file photo, exhibitors work on laptop computers in front of an illuminated sign of the Google logo at the industrial fair Hannover Messe in Hanover, Germany. The Justice Department’s lawsuit against Google alleging antitrust violations marks the government’s most significant attempt to protect competition since its groundbreaking case against Microsoft more than 20 years ago. (AP Photo/Jens Meyer, File)

5 takeaways from the government's lawsuit against Google

Oct. 20, 2020 9:17 PM EDT

WASHINGTON (AP) — The Justice Department's lawsuit against Google alleging antitrust violations marks the government’s most significant attempt to protect competition since its groundbreaking case against Microsoft more than 20 years ago. The lawsuit claims Google has abused its dominance in online...

FILE - In this Sept. 24, 2019, file photo a sign is shown on a Google building at their campus in Mountain View, Calif.  The Justice Department is expected to file a lawsuit Tuesday alleging that Google has been abusing its online dominance in online search to stifle competition and harm consumers. The litigation marks the government’s most significant act to protect competition since its groundbreaking case against Microsoft more than 20 years ago. The suit could be an opening salvo ahead of other major government antitrust actions, given ongoing investigations of major tech companies including Apple, Amazon and Facebook at both the Justice Department and the Federal Trade Commission.  (AP Photo/Jeff Chiu, File)

Justice Dept. files landmark antitrust case against Google

Oct. 20, 2020 6:15 PM EDT

WASHINGTON (AP) — The Justice Department on Tuesday sued Google for abusing its dominance in online search and advertising — the government’s most significant attempt to protect competition since its groundbreaking case against Microsoft more than 20 years ago. And it could just be an opening...